Skip to Content

Category Archives: ICS News

Why Rémy Martin’s Barrels Are So Important

Anyone who’s anyone in the world of cognac will tell you that, when it comes to quality, the most important difference between a good and bad finished product all begins with a solid eau de vie—the colorless, clear raw product that results from the distillation of white wine from the dry, acidic grapes in the Cognac region. The eau de vie is essentially a 140-proof alcohol that, if drank straight, burns like the pits of hell.

0 0 Continue Reading →

Topgolf Taps Ignite Creative Services as National Food & Beverage Marketing Agency

Golf entertainment leader Topgolf® has selected Ignite Creative Services, LLC. as their national agency of record handling marketing, advertising, food and beverage. The two-year agreement extends through June 2018.

0 0 Continue Reading →

Satisfying Millennials’ Thirst

Operators menu a wide range of beverages to attract adventurous millennials.

0 0 Continue Reading →

9 Essential Cocktails for 4th of July

It would be easy, given the current political climate, to feel cynical and perhaps a little unenthused about the Fourth of July. But there’s one American invention that we can always get pumped about: cocktails. The foundation of this country was built on plenty of mixed drinks, so let’s salute our forefathers in the only appropriate fashion: with a raised glass.

0 0 Continue Reading →

Creative Ways to Use Flowers in Cocktails

Whether a rose petal floating in a glass of special occasion champagne, a sprig of lavender sitting (somewhat impractically) atop a signature cocktail or a lone violet bobbing prettily in a drink to signal that spring has, in fact, arrived, floral garnishes have the power to take drinks from everyday to event-worthy.

0 0 Continue Reading →

EVERY COCKTAIL CONFERENCE YOU SHOULD ATTEND THIS YEAR

With the resurgence of the cocktail, the bar and spirits industry has grown exponentially, creating a demand for conferences dedicated to those who work in the industry.

0 0 Continue Reading →

Bartender, There’s a Logo in My Drink

Branding and bars have long gone hand in hand. But the days when cocktail napkins, swizzle sticks, cardboard coasters and matchbooks were the last word in tactile advertising are over.

0 0 Continue Reading →

6 Ways to Shine on Instagram

High-quality images and clever descriptions promote engagement, which is the point of Instagram. Build a following on the photo-centric social platform by sticking to these basic guidelines.

0 1 Continue Reading →

ICS’s Don Julio Margarita Tray Named One of the “Best Cocktails Carts Across the US”

Nine establishments across the U.S. offering tableside bar service.

0 0 Continue Reading →

America’s 20 Best Chain Restaurants

We often celebrate the fancier end of the dining spectrum, but here, we shuffle down the spectrum a touch to hail the efforts of those big-on-flavor, short-on-frills eateries that are always there, waiting (often by a roadside late at night) to serve up heaping plates of deliciousness and familiarity: America’s best chain restaurants.

0 1 Continue Reading →