Ignite recently completed a series of food & beverage photo shoots for Roy’s Restaurants to help spice up the visual appeal of their tasty offerings.

To help Roy’s Restaurants drive its new Summer menu offerings and dinner events, we recently conducted a series of food and beverage photo shoots that included a wide range of menu items, which spanned across all of Roy’s Pacific Rim-inspired selections.

Photography included everything from gourmet sushi rolls and high-end entrees to cocktail and wine offerings; from prix fixe dinner spreads to raw ingredient shots in an effort of building upon their educational events.

Newly photographed F&B items will be utilized for the Roy’s website, weekly email blasts, social media, etc. Ultimately, a strategic visual approach to marketing menu items helps to set Roy’s cuisine apart from its competition while also increasing F&B sales.