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LTO’s: Upscale Casual

CHALLENGE


Launch a limited time offer or promotional campaign that introduces a new offering, encourages trial, increases awareness and ultimately drives sales and consumption.

ICS SOLUTION


Ignite has the promotional campaign ideas covered when it comes to Ideation and Execution.

  • Valentines Day Wine Flight for Zinburger Wine & Burger Bar
  • Margarita Flight LTO created for Peligroso® Tequila
  • This Flavors Of Fall LTO was created as a Happy Hour promo for California Pizza Kitchen®
  • An NFR LTO to help drive sales of Chambord® mixed cocktails at Saltgrass Steakhouse
  • The “Yin to Your Yang” food & beverage LTO creative designed, copywritten and photographed for P.F. Chang’s®
  • 5th Annual Burger Contest Promo for Zinburger Wine & Burger Bar

We cover the whole gamut when it comes to restaurant/hotel/hospitality and entertainment programming. The goal for any promotional offer we develop will incorporate formulas for success; including, implementation plans and launch guides, plus analytics. We make sure the campaign is operationally sound.

FIRED UP RESULTS


In terms of LTO development, our goal is always to drive program and product awareness thereby increasing trial and growing sales. Using our proprietary ROI formula we develop each program to target a specific audience in order to maximize exposure and increase profit.

ICS Services: Trend & Market Research, Brand Strategy, Ideation, Mixology Development, Photography, Drink Styling, Partnership & Relationship Building, Operations Development, Merchandising, Training, Printing, POP Development, Social Media and Execution

Category: Design, Marketing, Media, Mixology & Culinary, Strategy

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