It would be easy, given the current political climate, to feel cynical and perhaps a little unenthused about the Fourth of July. But there’s one American invention that we can always get pumped about: cocktails. The foundation of this country was built on plenty of mixed drinks, so let’s salute our forefathers in the only appropriate fashion: with a raised glass.
Whether a rose petal floating in a glass of special occasion champagne, a sprig of lavender sitting (somewhat impractically) atop a signature cocktail or a lone violet bobbing prettily in a drink to signal that spring has, in fact, arrived, floral garnishes have the power to take drinks from everyday to event-worthy.
With the resurgence of the cocktail, the bar and spirits industry has grown exponentially, creating a demand for conferences dedicated to those who work in the industry.
Branding and bars have long gone hand in hand. But the days when cocktail napkins, swizzle sticks, cardboard coasters and matchbooks were the last word in tactile advertising are over.
With a case study from the Pacific Northwest, a restaurant designer and a green economy expert show how restaurateurs can use the local movement to their advantage.
High-quality images and clever descriptions promote engagement, which is the point of Instagram. Build a following on the photo-centric social platform by sticking to these basic guidelines.
Nine establishments across the U.S. offering tableside bar service.
We often celebrate the fancier end of the dining spectrum, but here, we shuffle down the spectrum a touch to hail the efforts of those big-on-flavor, short-on-frills eateries that are always there, waiting (often by a roadside late at night) to serve up heaping plates of deliciousness and familiarity: America’s best chain restaurants.
The explosive rise of rye whiskey shows no signs of slowing down, building ever-more momentum and drawing ever-more attention. That growth comes with valuable added shelf space at the store, not to mention behind the bar.
Vermouth is one of IMBIBE.com’s flavors to watch for 2016, and simple drinks like this cobbler cocktail perfectly spotlights the complex flavor of the fortified wine.