Menu designers use the lessons of behavioral economics to persuade consumers into ordering what the brand wants. Certain real estate on a menu is strategically used to protect profit while other sections are used to encourage impulse buying.
Menu Engineering – profitability and popularity – how these two factors influence culinary and cocktail “real estate” in menus.
Does tradition outweigh innovation? Making a cocktail so iconic that you’re able to mobilize it anywhere in the world……
Innovation beyond the bottle can turn an average cocktail experience into a memorable and shareable one.
Ignite consistently strives to bring innovation, strategy and experience with All cocktail and culinary programs. Do your programs need to be fired up?
Ignite has been working on culinary and beverage R & D for Mad Anthony’s Hot Sauce, the brain child of Van Halen bassist, Michael Anthony.
Ignite is wrapping up the year with giving back to three charities close to our hearts this season. We are spreading the holiday cheer to support Toys for Tots, St. Mary’s Food Bank and Foothills Animal Rescue.
Kim and Celia wrangle beverage legalities during the Tool Box Session at Hospitality Executive Exchange East.
A cause we care about, the Better Business Bureau hosted their annual Integrity Golf Tournament on October 11th at The Legacy Golf Resort. The items auctioned off help pay for youth scholarships. This year, high school students were awarded scholarships during their annual ethical event, based on ethical decisions and achievements set forth by each student.
Looking for Portable Bar Solutions that grow your Beverage Sales and Enhance Guest Experience? Look no further. Ignite’s Bar-in-a-Box platform is your new best friend.