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Category Archives: Education

T-Mobile Arena Partners with Levy Restaurants and Mixologist Tony Abou-Ganim

T-Mobile Arena has partnered with culinary experts Levy Restaurants to deliver one of the most dynamic, customizable craft cocktail and food experiences in sports and entertainment to T-Mobile Arena, when it opens April 6, 2016.

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How to Grow Herbs Indoors

If you’ve got a sunny window in your house or apartment then you’ve got everything you need to enjoy the flavor of fresh herbs year-round.

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Women under 30 really, really like wine, a new study found

Millennials drank a lot of wine last year. About 160 million cases in fact. According to a recent study, Millennials drank 42 percent of all wine in the U.S. in 2015, more than any other generation.

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Ignite Conversations February

This months issue includes a big culinary photoshoot, the launch of our new website, some great cocktails to celebrate National Wine Day (or any day) and other interesting tidbits from around the industry.

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What Kind of Valentine’s Day Cocktail Are You?

Valentine’s Day is just around the corner! Customarily, V-Day is about expressing love for your partner. However, this year try this short 6 question quiz from liquor.com to find out what cocktail best matches your romantic personality and treat yourself to that drink this Valentine’s Day.

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Could 2016 Be The Year of Vodka’s Comeback?

Despite rocky sales over the last several years, 2016 could be the year that Vodka makes its big comeback! What’s your favorite Vodka cocktail? #VivaVodka #IgniteConversations

Check out this article, which makes the case for Vodka’s return to glory.

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Attention Costco Shoppers!

Be on the lookout for this month’s edition of the Costco Connection magazine and please be sure to read the “Pucker Power” article which features insights from Ignite’s very own Mixologist, Tony Tuttle!

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ICS Roadmap Series: Review & Results

Once you’ve identified your audience and trends to capitalize upon, developed your creative concepts and followed through with the launch and execution of your LTO, the final steps are to review and evaluate of the results.

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ICS Roadmap Series: Execution & Launch

LTOs are the quick hit promotions that many concepts within the Food & Beverage industry utilize to drive traffic and incremental sales. They can support food, beverage, calendar events and even link to causes and foundations that brands support. LTOs offer many ways to connect with consumers, but the trick is getting customers to take advantage of the unique promotion.

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ICS Roadmap Series: Creative Concepts

LTOs are one of the most powerful ways to visually engage your customer base. Yet, despite what you can achieve with software like Photoshop®, you still need a concept and design that is going to stick in people’s minds.

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