Adapting to the New Normal


The restaurant industry is no stranger to challenges, and in recent times, staffing has emerged as a significant hurdle. Restaurant operators and F&B directors are grappling with the dual challenges of attracting and retaining talented staff in an era of rapid change. In this blog, we'll explore the staffing challenges faced by the hospitality industry and provide actionable strategies for a successful pivot in beverage operations.

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IGN19th Hole VIP Lounge Was A Par-Tee


IGN19th Hole VIP Lounge Was A Par-Tee. For four glorious days, we played host to the cool kids of the hospitality scene. We kicked things off with a breakfast spread fit for kings before shuttling our crew off to the Open in a luxury van. After a day of watching golf that's probably way more exciting after a few drinks, our gang came back to the VIP Lounge for some gourmet grub, killer cocktails, and enough games to keep everyone entertained.

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Dry January


As we usher in a new year, the momentum behind resolutions for healthier living is palpable. One significant trend gaining prominence is Dry January, a movement challenging individuals to abstain from alcohol throughout the month. But beyond just the first month of the year, there's a broader shift toward the consumption of no- to low-alcohol beverages, reflecting evolving consumer preferences. For food and beverage directors, staying informed about these trends is essential to meet the changing demands of patrons.

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DPA Music Lounge


The DPA Music Lounge, in honor of the 2024 Grammys, a new gift suite by Nathalie Dubois, will be located at the Luxe Sunset boulevard hotel, and will run February 3 and 4.
All the brands were carefully sourced by Dubois herself, for the firm DPA (owner of giftingsuite.com) and the suite as usual will have a very international and upscale flair.

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Golden Globes


Stars sparkled and the glitz reached inferno levels at the 2024 Pre-Golden Globes Lavish Suites January 5 and 6. Scottsdale company Ignite Creative Services lit up the show with their Box on the Rocks Tipples for Two.

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Favorite Trends of 2023


8 Favorite Trends of 2023. From tech-enhanced experiences to customization options and sustainable sips, explore the evolving landscape of the beverage industry. Plus, get a sneak peek into Ignite's role and latest innovations.

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At ICS, we like to play as hard as we work. Sometimes we capture it for all to see.