ICS Roadmap Series: Understanding Trends and How to Use Them

Regardless if you are a seasoned F&B veteran or new to the industry, trend analysis is one of the most important tools you can leverage to effectively develop and roll-out an LTO and boost profitability.

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ICS Roadmap Series: How to Launch an LTO Successfully!

We will begin our initial ICS Roadmap Series with How to Launch an LTO...Successfully! A five-part breakdown that will discuss the different components needed to launch a successful Limited Time Offer (LTO) campaign. We will begin a discussion around one of the great services ICS is known for, launching an effective LTO:

To kick off the series we will discuss one of the most important fundamental elements of any LTO: accurately identifying and targeting your audience. This may sound like Marketing & Advertising 101 but missing the mark in terms of audience is likely to set any potential LTO up for failure.

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Ignite’s Own Celia Waddington Joins The BBB of AZ

Better Business Bureau Serving Central, Northern and Western Arizona® (BBB) welcomes new leadership to its board of directors, including our own Celia Waddington. Brian Burt, partner with Snell and Wilmer serves as the 2015 chairman, while Gary Sneed chief lending officer at Desert Schools Federal Credit Union is vice-chair.

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Costco Connection: Fun with Fizz

Learn how to make these sparkling cocktails created by our resident mixologist, Ryan W., for Costco Connection article "Fun with Fizz". These champagne cocktails are easy to make and perfect for any occasion. Please enjoy responsibly.

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At ICS, we like to play as hard as we work. Sometimes we capture it for all to see.