Five Benefits of Game-Based Learning


1Huddle, part of our Insights Matchbook platform, revolutionizes staff training with quick, science-backed mobile games that amp up engagement and skills.

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Pool Vibes Only LTO


We developed a limited-time offer called Pool Vibes Only for Choctaw Casinos & Resorts AQUA pool to push summer cocktails and RTD's as well as keep guests informed of this summer’s special events.

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Celia speaking at the BBB

BBB Speaking Engagement


Our esteemed Founder & CEO, Celia Waddington, took center stage at the Phoenix BBB's Speaker Series, "Ignite Your Mornings," and delivered a compelling discussion on a topic that hits close to home for many: Navigating Workplace Stress and Safeguarding Mental Health. In a world where the pressures of the modern workplace can sometimes feel overwhelming, Celia's insights couldn't have come at a more crucial time.

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Agave Your Way This May


We were thrilled when one of our esteemed customers at Diageo USA reached out to us last month to rejuvenate and customize a limited-time offer (LTO) that we had created for her. Their vision was to breathe new life into our concept and tailor it to suit the discerning palate of Aimbridge Hospitality.

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We Ain’t Afraid of No Ghosts


Bust out the proton packs, because things got ectoplasmic at Alamo Drafthouse last month! Alamo Drafthouse teamed up with the Ghostbusters: Frozen Empire movie to bring cinephiles a taste of the supernatural.

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Tipflation and the Shifting Tipping Culture


There was a time when most diners anticipated leaving a tip when they went out for a meal, a percentage of their bill. For many, that fell between 15 – 20%, sometimes more if they enjoyed exceptional service. Then, they started being asked to leave a gratuity in a growing number of places every time they faced a payment app. Mat Focht, CEO of Emerging, shares his thoughts on how tipping is evolving.

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At ICS, we like to play as hard as we work. Sometimes we capture it for all to see.